Why Enroll in a Product Management Training Program?

Find out the many benefits of enrolling in a product management training program and how it can help catapult your career to new heights.

Helen Huang
January 13, 2023

A career in Product Management is an excellent choice for anyone with a head of business and a passion for technology. Product managers are responsible for developing and successfully launching new products from start to finish.

They oversee every aspect of the product life cycle, from market research and product planning to development and commercialization. In other words: if you want to be in charge of bringing unique new products to market, a career in PM is for you!

So, what does it take to be a successful product manager? In addition to solid business acumen and technical skills, product managers must also be able to communicate effectively with multiple stakeholders, both inside and outside of their organization. They must be able to influence others and make tough decisions quickly while always keeping the end-user top of their mind.

Sound like a tall order? Don't worry — a Product Management training program can give you the skills and confidence you need to be successful in this fast-paced and ever-changing field. Here are six reasons why enrolling in a training program is a wise investment:

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1. Learn best practices from industry experts

Learning from industry experts is one of the best ways to become a successful product manager. They have years of experience in the field and are well-versed in the practices that set high-performing teams apart from others who struggle.

At top organizations, Product Management training with industry professionals is an invaluable resource. Listen closely to their insight into challenging topics such as agile Product Management, feature prioritization, team communication, and customer research methods. Ask questions, follow their guidance and use any materials they provide to gain a deeper understanding of critical topics.

An experienced instructor can be a great resource in navigating these areas and ensuring you don't miss any critical operational or functional details. With this skillset as your foundation, you'll be better equipped to handle the varied challenges faced on the job and successfully manage any project you take on with your team in the future.

A group of people using laptops and seeing a presentation.

2. Develop essential skills

The Product Management training programs add real value to the skills you've already acquired. For instance, it requires leading a team and delegating tasks in pursuit of a shared goal. You can demonstrate your leadership capabilities through these programs by tackling real-world problems and working with virtual and in-person teams.

Similarly, stakeholder communication teaches the importance of articulating ideas and gaining support from others. You will be put into situations where you must communicate effectively with colleagues and customers to find solutions.

These programs also instill valuable decision-making skills which can help you make thoughtful choices even in complex or high-pressure circumstances. Developing these essential skills through tailored activities and experiences helps strengthen your current skill set — and boost your potential for success in product management further down the line.

3. Get real-world experience

It's often said that the best way to learn is through practice, especially for product managers. To stay ahead of industry changes and develop a strong understanding of critical concepts, Product Management training often includes an applied component that provides you with hands-on experience.

Whether through internships or consulting projects, earning real-world experience allows you to apply your new skills in a safe environment before entering the professional world.

This can help build confidence in your abilities and expedite the learning process by providing direct feedback from business mentors and supervisors on optimizing processes for different products and customer needs.

Additionally, participating in real projects with other trainees encourages collaboration and team building, invaluable skills for a successful career in PM.

Taking part in internships or consulting projects helps bring multiple areas of knowledge together while gaining the respect of peers working on cutting-edge technologies within their chosen field — gaining unique insights into how leading companies approach Product Management challenges so they may be adapted to meet your own specific goals. 

As such, they are getting real-world experience through practical components like these is essential preparation for product managers looking to build successful careers. 

4. Network with your peers

Staying connected to other professionals in Product Management can reap huge rewards throughout your career. Networking with your peers allows you to learn from their experiences and create meaningful professional relationships. You can access job postings, support resources, and critical updates on industry changes or trends by staying in contact.

Additionally, mutually beneficial contacts are a great way to stay abreast of emerging skills that apply to product managers, such as data modeling or UX/UI design.

Product Management training programs can help connect you with industry insiders with proven success track records and offer valuable advice. Investing time into building a solid network is an invaluable asset that will serve you well as a product manager for years to come. 

Networking with colleagues in the field also allows you to learn about new collaboration and project work opportunities, which add value beyond the scope of any individual's job description. Dedicating yourself to making connections can open possibilities for personal and professional growth — a win-win situation!

Whiteboard of conclusions.

5. Boost your resume

In today's highly competitive job market, having a well-written resume is a must for getting ahead. With dozens of applicants vying for the same position, it can be hard to make yourself stand out. However, you can add valuable breadth and depth to your resume by taking your professional development into your own hands and getting credentials from a reputable product management training program.

Having that credential shows employers that you are committed to your career path and are serious about developing your skillset. Additionally, such an accomplishment could reveal areas of potential growth or give evidence in favor of specific core competencies.

With the proper certifying organization and matching program material, there is no limit on what you can achieve — and no limit on how far you can go regarding discipline-specific career advancement. Boosting your resume this way will make all the difference in obtaining your desired results at every stage of the job search process.

With more and more people vying for jobs in PM, anything you can do to stand out from the competition is worth considering. If two candidates have equal qualifications, the one with formal training in Product Management is likely to get the edge.

6. Advance your career

There are various ways to advance your career, including seeking additional education and developing skillsets to help you stand out in the workplace. By enrolling in a training program, skilled professionals can sharpen their leadership abilities and gain expertise in the latest industry trends.

Whether learning the basics of Project Management or delving into data analytics, top-tier programs give individuals the tools they need to succeed and cultivate their strengths. In addition to these tangible benefits, many programs also offer continuing education credits and certifications that can help with career advancement — this allows you to increase your pay and possibly qualify for higher-level positions within your company or outside your current role.

With so many options for advancing your career, enrolling in a PM training program is certainly worth considering.        


A career in Product Management is an excellent choice for anyone with a head for business and a passion for technology — and enrolling in a training program is one of the best ways to set yourself up for success in this fast-paced field.

By learning best practices from industry experts, developing essential skills, gaining real-world experience, networking with your peers, boosting your resume, and advancing your career, there are many benefits to enrolling in a PM training program — so what are you waiting for?

Want to become a product manager? Then Co.Lab's Program Management is the perfect place for you! Come check out all of our resources and join us on Instagram, Twitter, and LinkedIn so that you can stay up-to-date with what we have going on!

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