SavourIt helps users create a shortlist of meal options from nearby restaurants

Problem Background  

We’ve all been there at some point, holding our phones, strolling through restaurants and menus for what seems like hours trying to figure out what to eat and what to order today. The good news is it’s not your fault and you’re not alone. In fact, there’s scientific evidence to back it up.

According to a study published in the journal “Nature Human Behaviour”, the pesky indecisiveness is called "choice overload," It happens because the brain is faced with an overwhelming amount of options and therefore struggles to make a decision.

Research Insights

While conducting our own user research amongst young adults (millennials): 

63% said that they also have a hard time figuring out what to order online:

“There are a lot of choices, it makes the options overwhelming. If there were fewer options I’d probably make a decision faster”

“There are just too many choices. Unless I’m actually craving something in particular it’s hard to choose”

“Figuring out what to eat is stressful for me. I could spend hours on UberEats browsing through different options ”

31% said they would find it helpful if there was a way to narrow down the food options.

When asked what the most important factors they consider when ordering out, 45% of respondents mentioned “mood/state of mind while another 19% stated budget. 

Solution Explanation

Based on our target users’ painpoints, we knew we wanted to work on an easy way to determine what to eat based on their mood/states of mind and budget.

Lofi & Hifi Mockups

Iterative Design Learnings

After we showcased our prototype to the users again, we learned that:

  • We needed to streamline the questions asked to make the journey shorter
  • There should be an option to skip questions that were not relevant to users

Technical implementation

Where is it hosted? 

The backend and the API is hosted on
What is your tech stack?

Backend : Rails/Laravel/Wordpress

Front: React

Technical challenges

What was the hardest part of development?

Scrolling data from Uber

Does your app have any scaling issues?

Yes, currently only the English language is supported.

We have a free account with our host, so we are limited in service

Technical implementation

Where is it hosted? 

The Frontend is hosted on
What is your tech stack?

React Native/Expo

Technical challenges

What was the hardest part of development?

It will definitely be making the app responsive on multiple devices on both IOS and Android. Also implementing the logic to display the right data from backend.

Does your app have any scaling issues?

Yes, we cant currently create builds for IOS since it requires having a paid developer account.


Product Manager Learnings:

Sophiat Bello

Co.Lab was a great learning experience for me, especially coming from a non-tech background.

  • I worked with developers and designers for the first time on a project
  • I learned how to bring to life everything I previously learned in the SPRINT, creating user stories, product spec, conducting research and testing usability
  • I strengthened my interpersonal abilities in managing the team and driving us towards our common goal.

Designer Learnings:

Odinaka Onuigbo

Working with a cross functional team at CoLab was a great chance for me to be circumspect in my design decisions. 

  • I learned to collaborate and take into consideration the technical limitations of design ideas
  • I improved my communication skills. I had to constantly keep my PM and team members up to date with my challenges and problems.
  • Designing in close communication with a developer meant keeping them up to date with my product vision. This was a new frontier for me in my design career.

Developer Learnings:

Jihane Haddad

The Co.Lab experience was interesting. This is the first time that I collaborated with non-technical profiles. The topic selected is very interesting and challenging and I strengthened my technical knowledge. I also appreciated the meetings with the mentors, it allowed me to open up my perspectives.

Developers Learnings:

Wisdom Ekpotu


This has been a great experience so far. 

  • I have gotten better at collaborating with a cross functional team.
  • During this period I learnt a lot about building cross platform applications with additional complexity.
  • Also how to make engineering decisions on what tools/pakages to use.

Full Team Learning